About us

The Urban Shoe Myth is an independent boutique carrying a carefully curated selection of women's footwear and accessories.  Beautiful and unique items have been selected, including many that are made by Canadian companies and designers. 


Founded in 2011, the Urban Shoe Myth is located in the historic uptown of Saint John, New Brunswick. Not only have we provided style to the Saint John area, we have garnered quite a following throughout Atlantic Canada. Our online shopping site will now allow us to better serve all of our clients - no matter their location!


We hope you enjoy our products as much as we enjoy offering them to you. If you have any questions or comments, please don’t hesitate to contact us.

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